The 2026 Business Guide
How to Start, Survive & Scale
in the UK Beauty Industry
Expert training from Maria Shkreli and our team at PMU Elite. Master the business, technical, and marketing skills you need to build a thriving beauty practice.
Join Our Certified PMU Artists
Our training programs have helped hundreds of students achieve their certifications and build successful PMU businesses across the UK and beyond.
500+ Certified Graduates
See Your Earning Potential
Adjust the sliders to see how much you could earn as a PMU artist
Monthly Revenue
£8,660
Yearly Revenue
£104,000
+197%
That's 3.0x the UK average of £34,963
£2,000 per week
*Calculations based on your input. Actual earnings may vary based on location, experience, and business factors.
Does This Sound Familiar?
Check all that apply - if even one resonates, we can help
5 Comprehensive Training Tracks
From business fundamentals to advanced marketing, get everything you need to succeed
Business Basics
The complete 2026 PMU Business Guide - Start, survive & scale in the UK beauty industry
Technical Training
Master PMU techniques, skin anatomy, colour theory, and machine settings
Client Consultation
Master the consultation process from first contact to confident booking
Aftercare & Healing
Guide clients through the healing journey and handle touch-ups with confidence
Marketing Masterclass
Advanced content strategy, paid advertising, and scaling your client base
See What Your Daily Practice Could Look Like
Watch a real PMU treatment in action. This is what artists at PMU Elite do every day—transforming clients and building successful careers in the beauty industry.
Everything You Need to Succeed
This isn't just another course. It's the complete roadmap Maria and our expert team used to build PMU Elite into the UK's leading beauty practice.
What Our Students Say
Real results from beauty professionals who've trained with Maria and our expert team
"10/10 Couldn't recommend Maria enough at the PMU Elite Academy, I attended a course of hers the whole way from Ireland & it was worth every second of it! She was so helpful and is amazing at what she does."
JBeauty
Training Course • Ireland
"Absolutely in love with your work! I've had 3 treatments now - freckles, brows and lips and over the moon with them all! Literally walk out the house make up free feeling 10/10 thanks to my PMU by you!"
Kaya
Freckles, Brows & Lips • London, UK
"I recently trained at PMU Elite. I had a lovely day training with Maria, she is lovely and very talented. I left feeling confident after a hands on training day with live models as well as completing the theory."
Sherelle Webster
Training Course - Lip Blush & Freckles • UK
Choose Your Learning Journey
Start free and upgrade when you're ready for more
Free
- Browse all 5 training tracks
- Chapter previews & summaries
- 15-second video previews
- Full dashboard access
- Personalization quiz
- Full chapter content
- Full HD videos
- Downloadable resources
Academy Essentials
- Everything in Free, plus:
- 45+ complete chapters
- Full HD videos
- AI-powered learning plan
- Progress tracking
- Downloadable resources
- Email support
- 1-on-1 coaching calls
Elite
- Everything in Essentials, plus:
- 1-on-1 coaching calls
- Private community access
- Exclusive masterclasses
- Priority support
- Certificate of completion
- Networking events
- Business audit session
Ready to Build Your Dream Beauty Business?
Join hundreds of successful beauty professionals who've used this exact system to build thriving practices.